Cross-Border B2C E-commerce: Expanding the Global Retail Landscape
Cross-border B2C (business-to-consumer) e-commerce refers to online retail transactions where businesses sell products or services directly to consumers in other countries. Over the past decade, this model has transformed global trade by removing geographical barriers and enabling even small and medium-sized enterprises to access international markets. With the growth of digital infrastructure, secure payment gateways, and efficient logistics networks, cross-border online shopping has become more convenient and reliable than ever before.

